Data Usage Policy
Effective Date: July 30, 2025
This Data Usage Policy outlines how KingFlyZone utilizes collected personal, transactional, technical, and behavioral data in a secure, lawful, and transparent manner.
1. Purpose of Data Usage
- To process bookings (flights, hotels, packages)
- To facilitate secure payment processing
- To send confirmation emails and trip updates
- To recommend relevant travel deals based on your preferences
- To comply with legal and regulatory obligations
2. Types of Data Used
2.1 Personally Identifiable Information (PII)
- Full name, email, phone number
- Passport number or government-issued ID (when applicable)
2.2 Transactional Data
- Flight and hotel booking records
- Payment details (encrypted)
- Invoice history
2.3 Technical Data
- Device and browser info
- Operating system, screen resolution
- IP address and geolocation (approx.)
2.4 Behavioral Data
- Pages visited
- Search queries and filters used
- Click behavior
3. Data Used for Service Improvement
We analyze user behavior to:
- Improve UI/UX across platforms
- Speed up search and checkout flows
- Customize content for frequent travelers
4. Data Used for Marketing
- To send promotional emails (you may opt out)
- To show personalized ads (Google Ads, Facebook Ads)
- To notify you about discounts relevant to your travel history
5. Data Sharing With Partners
Your data may be securely shared with:
- Airlines and hotel partners to complete bookings
- Payment processors (e.g., Stripe, PayPal)
- Fraud detection and verification providers
6. Consent-Based Usage
We will never use your sensitive data without explicit consent. For example:
- Storing your passport for future use
- Sending marketing emails after booking
7. Data Usage by AI & Automation
We may use AI models to:
- Suggest destinations based on your travel patterns
- Automatically flag high-risk activity
- Optimize customer support ticket routing
8. Legal Usage Requirements
We may be required to use or disclose your data for:
- Fraud investigation
- Tax and financial reporting
- Legal processes or law enforcement requests
9. Anonymized Data
In many cases, we anonymize your data before analysis or sharing to remove personal identifiers. This ensures your privacy while allowing us to generate business insights.
10. Retargeting and Ad Personalization
- We may show you travel deals on other websites using cookies
- You can disable ad personalization through your account or ad settings
11. Behavioral Insights
With your consent, we may use behavior data to create insights such as:
- Most-searched destinations
- Frequent flyer personas
- Time of booking trends
12. Communication Use
Your data is also used to:
- Send flight change alerts and confirmations
- Send trip reminders and pre-travel tips
- Invite you to leave reviews after your trip
13. Compliance & Auditing
Usage logs and records may be reviewed to ensure:
- Regulatory compliance
- Proper customer handling by support agents
- Accurate financial reconciliation
14. Internal Business Use
We may use aggregated data for:
- Revenue forecasting
- Route popularity trends
- Travel demand heatmaps
15. Account Recommendations
With behavioral tracking enabled, we may suggest:
- Preferred seat class
- Hotel categories based on budget
- Visa information alerts
16. Usage Control Settings
You can manage your data usage preferences in your profile:
- Enable/disable behavioral tracking
- Set marketing communication preferences
- Request full data export
17. Your Rights
- Request clarification on how your data is used
- Request we stop using specific types of data
- Withdraw marketing consent anytime
18. Data Misuse Prevention
We have internal policies that restrict unauthorized use or access to your data. Staff and third parties must sign data protection agreements.
19. How to Contact Us
- Email: datausage@kingflyzone.com
- Phone: +92-3084950422
- Live Chat: Available 24/7
20. Policy Updates
This Data Usage Policy may be updated. All updates will be reflected here with a new effective date.
21. Final Statement
By continuing to use our services, you agree to how we use your data as described above. We aim to use it responsibly, lawfully, and always in your best interest.